Graphic Design

09 Aug Graphic Design for Business?

Posted at 04:20h in Graphic Design by Manuel Leon

Graphic Design for Business? If you’ve ever started a business, or are currently in the process of setting up your own business, you know how much effort and time you put into making your company a success. Whether you sell a product or service, hundreds of...

02 Dec Visual identity, 5 mistakes you should not make.

Posted at 18:59h in Branding, Design, Graphic Design by Luis

It is very common to find companies with a certain projection that although it is obvious that they have a large structure, surprisingly they give little importance to the visual Identity, having one that goes according to their professional level, should be fundamental in every company, it is already try a new company or one with a long history, otherwise it can lead us to think that they are not professional enough in their work, when this is not necessarily the case. For this reason, next we will define the 5 errors that you should not make when analyzing or creating the visual Identity of your business.

Graphic Design for you Business - Design 106

29 Jul Graphic Design: Why Your Business Needs It

Posted at 21:19h in Graphic Design by Luis

Graphic design may not be at the top of your priority list for your business, but not including a graphic designer in building your company's marketing efforts could be extremely detrimental. In an increasingly visual world, a good graphic designer on your team is essential for your business to succeed. Keep reading to learn more about how investing in graphic design can pay off for your company.

01 Nov What is an Identity? The Japanese Case

Posted at 22:00h in Graphic Design, History by Luis Toro

What is an identity? How can we build it? When talking about identity, certain aspects beg the question - what does ‘identity’ imply? The fact is that even though every individual and/or organization has a unique configuration, identity characteristics are constantly emerging. The externalization of these characteristics shows the viewer, with images and a clear message, what they can expect. Let’s talk about identity through the history of the Japanese Empire.

25 Oct From Local to Global: Business Beginners

Posted at 22:00h in Advertising, Design, Graphic Design, Marketing by Luis

We always talk about companies assuming you are already an established brand. However, this article is for those who are business beginners and want to know the steps to follow to go from local to global. If you have a small business such as handmade products or local services, this is the article for you. Let’s see step-by-step the things you have to pay attention to as business beginners.

18 Oct Important Tips when Creating your Business Design Look

Posted at 22:00h in Design, Graphic Design by Luis

Good design can be your differentiator because it’s the base of your company’s visual look. Paul Rand, a corporate logo pioneer, once said that design is the “silent ambassador of your brand”. The solution to great design is to know where to start tracing a design strategy and then complete it. While this may sound simple, following this rule will save you money and effort in the future.

20 Sep YouTube Made a Logo Refresh

Posted at 22:28h in Graphic Design by Luis

The YouTube logo has been updated for the first time since it began 12 years ago. This is a core aspect of the brand because a logo is the main graphic element that represents a company. The bigger a company is, the more carefully it should implement the design. With its latest update, YouTube has evolved into a clean and conservative logo. It has shifted away from the emphasis from the word “Tube” and redirected the focus to the easily recognizable “play” button. This has a more versatile use in the global world we live in.

22 Aug Great Logo Design. Be Patient and Trust your Designer

Posted at 22:00h in Design, Graphic Design by Luis

Great logo design requires creativity, design skills, and analytical abilities to understand the client’s desire as well as the targeted audience’s need. A quick and cheap logo design can bring real risks to an entrepreneur’s business from the very beginning. A good logo can make a big difference in today’s competitive world. Invest in good design and you’ll start with the right foot. Let’s go through the steps for designing to help you understand why designers seem to take “so long”.

17 Aug How I Should Change my Company’s Look

Posted at 11:00h in Design, Graphic Design, Management, Marketing by Luis

Sometimes a subtle transformation works wonders: a color change or a logo refresh; but when you need to show progress on an evolving market, a logo redesign is just a fragment of the whole. To rebrand means a more concentrated effort to shift consumer’s perception. Does your company need a rebrand? Let’s figure it out with these 3 basic questions.

27 Jul Common Mistakes Companies Make When Creating a Website

Posted at 10:00h in Graphic Design, Management, Web Design by Luis

Before creating a website you have to ask yourself: do I need one and why? Am I going to be responsible for it and keep it updated? Who is going to create my website, a professional or myself? What information do I need to have on my site? These are common questions that cross your mind when you want to boost your business and take it to the next level having an online presence. If we don’t answer them properly, we can make mistakes that can endanger our image as an enterprise. Here we are going to review some of those common mistakes when it comes to web design.