Good design can be your differentiator because it’s the base of your company’s visual look. Paul Rand, a corporate logo pioneer, once said that design is the “silent ambassador of your brand”. The solution to great design is to know where to start tracing a design strategy and then complete it. While this may sound simple, following this rule will save you money and effort in the future.
E-newsletters are efficient in the information they share to a group of subscribers. Their purpose is keeping people up-to-date with information and promotions for a specific group, club or organization. When sending an E-newsletter, it is very common to make some mistakes in its design, content or frequency. Here are some important aspects to take into account when it’s time to write one.
